It has been almost half a year since the initial start of Coronavirus-related cases (and the subsequent shutdowns) here in Europe. I decided that now
We all love it when our campaigns take off and get us huge results from day 1. Or if that doesn’t work out, at least
I thought I had hit gold… “What type of person are you”-filters were just starting to hype on Instagram, and I had everything at hand
Are we living in a data driven nightmare? That’s probably a bold statement to make, considering that I love being a data driven performance marketer.
It’s 2020, and I’m finally back to creating fresh content again. More importantly though, I think this will be the year of fully embracing my
In the previous episode, I discussed the importance of planning Ad budgets (and campaigns) in a strategic way. Today, I’m here to tell you the
You spend good money on your paid advertising campaigns. So obviously, you’d want to make sure that each cent you spend is allocated in a
Failure can be awesome. Of course, nobody would want to be constantly unsuccessful in their efforts. But in the right dosage, failure can lead to
In last week’s Episode of the Digital Marketing Dissection, I discussed the importance of defining a target audience – and why building out Customer Personas
Last week, we talked about the importance of defining your Audience and building out customer Personas. Today, let’s go a step further: how do we