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HEROcoin ICO
HEROcoin ICO

Digital Strategy, Growth Hacking

HEROcoin ICO

Working for Hackabu, I was placed in charge of the HERO ICO’s performance marketing side in autumn 2017. The challenge was clear: managing the paid campaigns of the ICO in a market that was enthusiastic but also full of highly active competitors, trying to gain attention by utilizing huge media spends. We opted for a lean strategy and managed our budget strategically – and successfully reached the goal of the ICO.

  • Category :

    Digital Strategy, Growth Hacking

  • Date :

    Feb . 22 . 2020

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