Appealing to everyone simply doesn’t cut it. That’s the core message of the first full episode of the Digital Marketing Dissection. Let me give you a quick rundown of why building a product without a precisely targeted audience makes no sense. I’ll also quickly scratch the
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It has been almost half a year since the initial start of Coronavirus-related cases (and the subsequent shutdowns) here in Europe. I decided that now
We all love it when our campaigns take off and get us huge results from day 1. Or if that doesn’t work out, at least
I thought I had hit gold… “What type of person are you”-filters were just starting to hype on Instagram, and I had everything at hand
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